Acutt, M. (2020). The 4Ps of Marketing – The Marketing Mix. [online] The Marketing Mix. Available at: https://marketingmix.co.uk/4ps-marketing/ [Accessed 5 Mar. 2020]
Ariat International. (2020). Store locator. [online] Available at: https://www.ariat.com/gb/en/retailers [Accessed 5 Mar. 2020].
Jobber, D. (2007). Principles and practice of marketing. Maidenhead: McGraw-Hill Education.
Key facts, The Vegan Society, https://www.vegansociety.com/about-us/further-information/key-facts, (Accessed 10th March 2020)
Kotler et al (2005)
Oxford College of Marketing Blog. (2020). TOWS Analysis: A Step by Step Guide – Oxford College of Marketing Blog. [online] Available at: https://blog.oxfordcollegeofmarketing.com/2016/06/07/tows-analysis-guide/ [Accessed 5 Mar. 2020].
Use of SWOT analysis, Queensland Government, https://www.business.qld.gov.au/starting-business/planning/market-customer-research/swot-analysis/uses (Accessed 10th March 2020)
ariatmarketing.business.blog 